Visitor Management as a Strategy Increasing Resilience of Urban Destinations
Diana KVASNOVÁ – Zuzana GAJDOŠÍKOVÁ – Radka MARČEKOVÁ – Kristína GABAJOVÁ
https://doi.org/10.53465/CEECBE.2025.9788022552257.185-196
Abstract: The rapid growth of urban tourism in Slovakia highlights the need for effective visitor management to ensure sustainability and resilience. This study examines the implementation of visitor management tools in Slovak urban destinations, focusing on their role in mitigating negative tourism impacts. Using cluster analysis, cities were classified according to their life cycle stages, identifying opportunities and barriers for visitor management implementation. Data was gathered through structured questionnaires and expert interviews. The findings reveal a lack of systematic visitor management, emphasizing the need for data-driven strategies and digital innovations. The study offers policy recommendations to enhance urban tourism resilience and sustainability.
Keywords: Visitor Management, Urban Tourism, Destination Resilience, Sustainability, Slovakia.
JEL Classification codes: L83, O18, R58, Z32
Fulltext: PDF
Published by: Vydavateľstvo EKONÓM, Bratislava University of Economics and Business
Year of publication: 2025
Online publication date: 16 May 2025
Copyright: Author/s of the paper
ISBN 978-80-225-5225-7
ISSN 2453-6113
Pages: 185-196